News & Insights

Samsung and Doohlabs empower the next wave of retail media

Teemu Kurri
 — 
August 8, 2024
Samsung and Doohlabs empower the next wave of retail media

Retail media has taken the world of marketing by storm. Having started online, the last 12 months the focus have shifted heavily to in-store retail media as retailer are realizing the enormous media value they have in in-store audiences. Most retailers reach wider audience in-stores than online, and these can be monetized best with in-store screen networks.

Doohlabs is an in-store retail media platform helping retailers to monetize their audiences in physical stores. Retail media networks are major revenue source for retail making digital screens a business-critical part of the ecosystem. Doohlabs SoC-player runs natively on Samsung Tizen OS, removing the need of external media players, simplifying and speeding up the roll-out of the networks.

Samsung quote (please revise/edit):

“Samsung is committed to helping retailers and retail media ecosystem to thrive and works hand in hand with Doohlabs in making the new ecosystem come true.”

Doohlabs CEO Janne Lohvansuu comments:

“We’ve worked with Samsung for years and they continue to provide us the robust & reliable backbone to build successful in-store retail media networks and automation in scale that is required in major retail chains.”

Doohlabs specializes in transforming retailer data securely to sellable audiences and the seamless integration with Samsung guarantees the ads are delivered for the right audiences, just at the right time.

Samsung is global leader in … (short description)

News & Insights

Samsung and Doohlabs empower the next wave of retail media

Teemu Kurri
 — 
August 8, 2024
Samsung and Doohlabs empower the next wave of retail media

Retail media has taken the world of marketing by storm. Having started online, the last 12 months the focus have shifted heavily to in-store retail media as retailer are realizing the enormous media value they have in in-store audiences. Most retailers reach wider audience in-stores than online, and these can be monetized best with in-store screen networks.

Doohlabs is an in-store retail media platform helping retailers to monetize their audiences in physical stores. Retail media networks are major revenue source for retail making digital screens a business-critical part of the ecosystem. Doohlabs SoC-player runs natively on Samsung Tizen OS, removing the need of external media players, simplifying and speeding up the roll-out of the networks.

Samsung quote (please revise/edit):

“Samsung is committed to helping retailers and retail media ecosystem to thrive and works hand in hand with Doohlabs in making the new ecosystem come true.”

Doohlabs CEO Janne Lohvansuu comments:

“We’ve worked with Samsung for years and they continue to provide us the robust & reliable backbone to build successful in-store retail media networks and automation in scale that is required in major retail chains.”

Doohlabs specializes in transforming retailer data securely to sellable audiences and the seamless integration with Samsung guarantees the ads are delivered for the right audiences, just at the right time.

Samsung is global leader in … (short description)