Blog posts
The headlines for this month's newsletter:
Medialeader.com points out 3 major things to consider as advertisers build their retail media strategies:
Three things to consider when building a retail media strategy
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Consumergoods.com writes about how CPG’s are turning from being data-poor to data-rich with the rise of retail media:
From Data-Poor to Data-Rich: A Strategic Blueprint for CPGs in the Age of Retail Media Networks
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Streetfightmag.com interviewed Kevin Dunn of LiveRamp on what to expect in retail media in 2024:
What Comes Next for Retail Media 2.0?
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Doohlabs published a new blog post about the role of data in in-store retail media:
The role of data in in-store retail media
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Enjoy the fall!
Best regards,
Doohlabs Team
