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In-Store Retail Media Monthly Newsletter — October

Teemu Kurri
Teemu Kurri
 — 
Co-founder, Chief Growth Officer
Connect via LinkedIn
Greetings from Doohlabs! Retail media seems to be everywhere now and not a day go by without major news events about the business.


Here are our headlines for the in-store retail media newsletter for October 2024:

Doohlabs visited DMEXCO in Cologne in September. Here are our key takeaways from conference:
4 Observations on Retail Media from DMEXCO

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Co-op announces adding front-store screens increasing the total number of screens in their stores to 9300, writes Grocerygazette:
Co-op expands digital media with 300 front-of-store screens

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The Current describes in their article how retail media may change retail industry forever:
Why retail media’s growth could change retail as you know it

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Mars United Commerce suggests in their blog that we should focus more on the shopper than for CPM in in-store retail media:
In-Store Retail Media: Focus on the Shopper, Not the CPM

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More headlines next month.

Best regards,
Doohlabs Team

Stay tuned!
Subscribe to our monthly In-Store Retail Media Newsletter
xx
Teemu Kurri

Teemu Kurri

Co-founder, Chief Growth Officer

Connect via LinkedIn